A new Belgian watch brand, not something you hear every day. The Belgian newspapers and magazines also agreed on this. ARTUUR was presented in L’Officiel, Marie Claire, Feeling, Gazet van Antwerpen, Het Nieuwsblad, Le Vif and Knack Weekend.
“ARTUUR had to satisfy my own taste 100%”, says manager Kevin Perez about his new brand. He was inspired by watches from the forties to seventies. They are more elegant and minimalistic than today’s larger, thicker and more complicated models. Perez went back to basics and chose a pure style with tasteful colours. ARTUUR’s inner work comes from Japan and the special curved dial, which provides the purified and sleek look, is patented. ARTUUR got picked up throughout the country by the most tasteful press.
ARTUUR’s great strength lies in its simplicity, which goes with everything. The different straps allow you to adapt the watch to any style. There are leather straps for a day at the office or a night out, while the rubber straps create a sportier look. The packs allow you to mix and match endlessly. As a result, ARTUUR suits every look. The first collection was created with men in mind, but due to its elegant style, ARTUUR is also very popular with women and as such it can be considered unisex.